Every small business needs smart, affordable marketing to help them differentiate themselves from competitors to attract new customers. Tailored promotional items help to achieve this marketing goal. Customers toting branded Tote Bags while walking around will help to promote your business. Customers will keep logoed Stress Balls within reach, advertising your business while relieving tension. Your business logo on Custom Stadium Cups and Custom Sports Bottles will be used daily promoting your business. Custom Can Coolers serve as affordable event and outdoor promotion giveaway to help advertise your business. In this guide, we help you choose the best 5 Custom Products that every small business needs to increase sales. After reading this guide, you will understand proven, affordable items that will increase brand visibility and help foster customer relationships.
Boost Your Brand Awareness
Why is the corporate swag industry worth over 27.8 billion? It is because it’s so effective at creating brand awareness. Your logo and company designs will be seen on a range of different everyday items. This means your branding is much more likely to stick in people’s memories, whether they’re current clients or not. There are many creative ways to get your brand out there and this can really help you develop a name for yourself in the field. It’s essential to choose the right items that relate to your brand or the interests and lifestyle of your target audience. This will make your corporate swag even more effective.
Increase Business Exposure
Company swag will help increase business exposure. If you are creative enough, you might even find your clients or employees sharing posts about your swag on social media. This type of user-generated content online will create a trust for your brand and good word of mouth. You will also get positive reviews and thank you from your customers online if you give them something they’ll really appreciate, whether it’s humorous or practical. Many people will also regift branded items and you’ll get exposure in this way.
Tote Bags

Tote bags have become extremely popular due to their multifunctionality. Additionally, it is a large product to advertise on. Perfect Imprints has an array of tote bags, like our Cotton Canvas tote bag. Simple yet durable, the cotton tote bag is an inexpensive product that fans can use on a daily basis. Consider, a fan is handed one of your screen-printed company tote bags at a game. This fan will find a function for this product and your company logo becomes a walking advertisement.
Stress Balls

This is a no-brainer. Stress balls are a classic inexpensive team spirit promotional product. Stress balls are products consumers typically keep in their dorm room, office, cars, etc. The real magic to these products is when people use them, they tend to look at them. This means consumers are absorbing your company’s advertisement repeatedly. Perfect Imprints has a wide selection of stress balls ranging from football stress reliever to volleyball squeezies.
Custom Stadium Cups

Custom Stadium Cups are great, inexpensive marketing tools for small businesses to increase sales. These reusable, colorful cups work wonderfully for giveaways, events, cafés, or community programs and keep your logo noticeable long after use. You can add your design or brand message to transform ordinary cups into take-home, reusable ads that customers share with others. Whether purchased for trade shows, local fairs, or in-store promotions, Custom Stadium Cups increase brand awareness and help small businesses attract new customers and generate repeat sales.
Custom Sports Bottles

Promotional sports bottles can help small businesses boost sales and visibility. These practical and reusable bottles can be sponsored and given away at gyms, schools, and offices, or even at community events. This keeps your logo in sight and in the hand of your customers. Every time your customers reach for a drink to help them hydrate, they will see your customized sports bottle with your brand name or message. Affordable, eco-friendly, and handy, promotional sports bottles help encourage active living and help small businesses strengthen customer loyalty, attract new customers, and increase repeat sales.
Custom Can Coolers

Promotional Can Coolers are a fantastic option for small businesses looking to increase sales and brand recognition. These practical coolers are ideal for events and giveaways, and gifts for customers, too. They’re designed to keep drinks cold, so your logo stays in sight. These coolers are perfect for picnics, parties, and trade shows. They can be used to brand and advertise your small business for practically any occasion. They are inexpensive, fun, and can be used over and over again. They allow small businesses to make a positive and lasting impression, build brand awareness, and encourage repeat business. All this while providing customers with a practical and enjoyable product.
How to Use Company Swag for Your Business
There are several ways to use corporate swag for your business. The first thing to do is choose the right item. Ideally, you want something that people will use that also reflects the personality of your brand and the lifestyle of your target customers. Things like custom koozies are very popular, for example, as most people enjoy a cold drink. You could also look into custom coolers. If you run a bar or restaurant, you could consider custom matchboxes as well, whereas, in the hospitality business, personalized beach towels might be a better option. As well as finding the right products you also need to think of the best way to distribute them. You could send them out to your most profitable customers individually in exchange for repeat business or referrals. Company swag is also great for events, even virtual ones. Send them to all attendees as an incentive. These are several ways you can use custom items to boost your business exposure. At Perfect Imprints, we offer over a hundred thousand personalized promotional items, so if you’re looking for corporate swag you’ve come to the right place. Find a new and fun way to build recognition for your brand by treating your clients to a special gift. If you’d like to learn more about our customized products, browse the collection today.
Contact Us Today!
Score some major points with these 5-team spirit promotional products by Perfect Imprints! Spike up sales at the next game by giving these promotional products away and rack up points with clients while showing your support to the home team. Contact Promotionchoice Today!
