Custom Stadium Cups for Festivals & Concerts: Best Sizes, Bar-Speed Tips, and Branding Ideas

Custom stadium cups are a top festival and concert choice because they move fast at bars, stack easily, and stay in people’s hands for long sets turning your logo into a walking ad. If you want the most reliable setup, choose stadium cups when you need high-volume drink service and crowd-proof branding that stays visible in photos and vendor lines.

Shop Stadium Cups:

Are stadium cups good for festivals and concerts?

Yes, stadium cups are excellent for corporate events because they are promotional throughout the event, and they continue to promote your brand long after the event.

They are especially good for:

• Company picnics and employee appreciation events
• Conferences and conventions (water and snack stations)
• Sales meetings and retreats
• Brand launches and activations
• Hiring and career fairs (super lightweight and easy to give away).

If you are deciding between stadium cups and other types of cups, we have done the work for you.

• Custom Stadium Cups vs Custom Plastic Cups: Which One Should You Print? 

What size stadium cup is best for festival drink service?

The best festival cup size is the one that matches your standard pour and keeps the line moving mid-size cups are the “speed pick,” while larger cups are the “fewer refills” pick.

Festival sizing decision (speed vs refills)

Operational rule: pick one primary size for general bars so staff doesn’t slow down juggling different cups.

Stadium cups vs frosted cups vs regular plastic cups for concerts

Use stadium cups for high-volume general drink service, frosted cups when you want a “premium look” in photos, and standard plastic cups when you need simple everyday drink service.

• Stadium cups (durable + stackable):
• Frosted plastic cups (premium photo vibe):
• Plastic cups (general drink service):
  
  Here’s another stadium cup comparison guide to help you decide based on drink size, durability, and giveaway volume
  
  Stadium cups vs plastic cups 
  Stadium cups vs frosted cups 

The best corporate ways to use custom stadium cups (programs that create real brand lift)

Corporate drinkware is most effective when the cup is connected to a ‘moment’ at the event. Pick one of these programs and keep it consistent.

Program A: Welcome Drink Cup (Best First Impression)

At check-in, give them a branded cup with water, iced tea, or a signature mocktail.

Why It Works:

• Everyone receives one early.
• Your logo shows up in photos and in networking areas.
• The staff's workload is simple (one cup, one station).

Program B: Hydration Stations (Best for Conferences)

Place cups near water stations, coffee breaks, and snack stations.

Why It Works:

• Lots of use throughout the day.
• High overall impressions.
• Simple logistics for big spaces.

Program C: Take-Home SWAG Cup (Best Post-Event Recall)

Add the stadium cup to swag bags to promote everyday reuse.

Why It Works:

• It extends brand exposure after the event.
• It is a useful item so it’s less likely to get tossed.
• It’s great for employer branding and recruiting.

Corporate Branding: Stadium Cups vs Tumblers vs Sports Bottles

Select the drinkware type based on the ideal retention time for the item and how premium the event should feel.

• Stadium Cups: best for big audiences, high-volume events, and immediate on-site use. Check out Stadium Cups for more.
• Travel Tumblers: best for executive gifts, internal awards, and premium conference swag. Check out Travel Tumblers for more.
• Sports bottles: great for retreats and fitness programs

Stadium cups are ideal for fast and budget-friendly promotions. Choose tumblers or bottles to impress guests.

How to create brand awareness with stadium cups

Keep supporting text to a minimum and provide great logo visibility. Corporate cups should not look like a flyer.

Most effective brand printing options:

• Logo only (cleaner, more premium, and professional)
• Logo + short words (3–6 words ideal)
• Logo + name of the event (for conferences or retreats)
• Logo + name of the team/department (“Sales Kickoff 2026”)
• Logo + QR code (make sure it’s large and test it)

Brand rule: Corporate logos have a lot of details. When it comes to sizing, bigger is better.

Corporate events: ideal logo placement (visibility in pictures, visibility on tables)

Placement in the middle is best for corporate events as it is visible in pictures, and it is visible on the tables during networking.

What is recommended:

• Centered: best for conferences, break areas, and picture moments
• Two-sided: logo on one side, event name on the other (neat hierarchy)
• Little back print: corporate design is best when it is uncluttered, feel intentional

If your brand is dark in color, make sure to provide some lighter branded items to make sure they are visible in the dark event spaces.

Planning quantities for corporate events (straightforward, simple baselines)

A practical base for corporate events is one cup per attendee. Then apply the service style to increase the estimate.

Use this rule for planning:

• Seated sessions and water stations: one to twelve cups per attendee
• Food stations and multiple break areas: twelve to fifteen cups per attendee
• Outdoor corporate picnic and a long duration: fifteen to up to two cups per attendee
• Swag bag take-home and on-site use: two cups per attendee (one for each purpose)

Operational note: when there are a lot of stations (coffee + water + bar), increase your estimate as cups will spread out across the venue and won’t return to one area.

Best “brand awareness” tactics with stadium cups (without annoying people)

The goal is repeated exposure, not more text. Keep it clean and consistent.

Best practices:

• Utilize one brand color cup and black or white for better ink contrast
• Keep the design “evergreen” so the cup will be usable and not thrown away after the event
• Include the event name only if it’s an event that happens every year
• For better recall, mix and match cups with one matching tabletop item

Great pairings:

• Custom coasters for hospitality areas and networking tables

What not to do when branding corporate drinkware

If you want the cups to feel premium, do not:

• Put too many sponsor logos or too much text
• Include tiny, unscannable QR codes
• Include the event date (this makes them less reusable)
• Use too much text that will be lost in bright light
• Change designs too often (this decreases brand consistency)

Stadium cup questions

Are stadium cups a good corporate giveaway?

Yes. Stadium cups are one of the best corporate giveaways for any event because they are easy to give away and will be used by the attendees.

Should we print the event name or just the company logo?

If you want brand awareness, print the company logo or logo and short tagline. If you want the cups to be memorable, include the event name.

Which choice is better for executive events: tumblers or stadium cups?

Tumblers (Promotion Choice) are better for executive gifting and premium retention. Stadium cups are better for high volume and quick distribution.

Can we pair stadium cups with another item to increase recall?

Yes, coasters work especially well for corporate hospitality areas and meeting tables.