The best size is the smallest drawstring bag that fits your “must-carry” item list most buyers should choose a standard size for adults and a small size for kids.
Size decisions aren’t about “bigger is better” they’re about fit, comfort, print readability, and whether seams/corners survive the weight you’ll put inside.
Still learning the basics? Use the buyer guide:
Quick comparison table
|
Feature |
Small (Youth) |
Standard (Adult) |
Large (Oversized) |
Winner for… |
|
Typical audience fit |
Kids, shorter torsos |
Most adults |
Adults carrying bulky kits |
Fit (Small/Standard) |
|
Capacity |
Light kits |
Light–medium kits |
Medium–bulky kits |
Bulky loads (Large) |
|
Comfort under weight |
Best with very light loads |
Good for light–medium |
Needs stronger fabric to stay comfy |
Comfort + durability (Standard) |
|
Print area |
Smallest |
Most balanced |
Largest |
Big branding (Large) |
|
Risk of “bag feels cheap” |
Medium if overfilled |
Lowest overall |
Higher if thin material |
Satisfaction (Standard) |
|
Storage/shipping bulk |
Lowest |
Low |
Higher |
Tight storage (Small/Standard) |
|
Best for fast handouts |
Great |
Great |
Good |
Speed (Small/Standard) |
|
Common failure mode |
Won’t fit items |
Overloaded corners |
Thin fabric tears when heavy |
Risk management (Standard + reinforced for Large) |
Choose SMALL (youth) if…
- Your audience is kids/teens or you need a bag that won’t hang too low.
- The kit is light: a few small items, snacks, flyers, or a thin tee.
- You want less wasted fabric (bag doesn’t look floppy/oversized on children).
- You’re printing simple, bold branding that doesn’t need a huge canvas.
Reality check: small bags disappoint when you expect them to hold shoes, hoodies, or tall bottles.
Choose STANDARD (adult) if…
- You want the safest “fits most” option for mixed audiences.
- The kit is typical event weight: shirt, brochures, light bottle, small giveaways.
- You care about balanced branding: enough front panel for readability without massive wrinkling.
- You want fewer complaints about “it doesn’t fit” and fewer durability issues from overfilling.
Choose LARGE (oversized) if…
- Your must-carry list includes bulk: hoodie, towel, shoes, thicker notebook stacks, multiple items.
- You need a bag that can double as a swag bag (more like a lightweight gear sack).
- Your design goal is high visibility and you want a larger imprint canvas.
Large-size warning: oversized bags increase the chance that people overload them. If you go large, prioritize heavier fabric and reinforced corners so the cord pull doesn’t tear seams.
The 8 decision variables that actually change the right size
Use these like a checklist if 3+ push you one direction, choose that size.
- Audience body size (kids vs adults vs mixed)
- Must-carry item (shirt vs hoodie vs shoes vs laptop if laptop, consider backpacks)
- Bottle height (tall bottles force larger bags or awkward bulge)
- Weight expectation (light handouts vs repeat use with gear)
- Wear time (5-minute walk vs all-day carry; cords dig in when heavy)
- Brand readability needs (big logo vs small detail)
- Distribution method (grab-and-go favors standardization; pre-packed kits can vary sizes)
- Durability tolerance (one-day event vs months of reuse)
If the kit is heavy or needs organization, compare to backpacks:
Best use cases (mapped to the right size)
- Elementary school events / kids’ camps → Small
- 5K packet pickup / fairs / street teams → Standard
- Trade show handouts (brochures + light swag) → Standard
- Gym welcome kit with shoes/towel → Large (or backpack if structured carry needed)
- Employee kit with lunch container + bottle → Large, or consider lunch bags:
- Sports team light practice kit → Standard; bulky gear → duffel:
- Retail-style giveaway with easy access → tote instead:
Branding & imprint considerations by size (avoid unreadable prints)
Small
- Keep art simple: big icon, short brand name.
- Avoid long URLs/taglines they’ll shrink too much.
Standard
- Best balance for logo + short line of text.
- Use high contrast; don’t rely on thin lines.
Large
- Resist the urge to fill the whole panel.
- Large solid ink coverage can highlight wrinkles use bold shapes with breathing room.
Operational factors (packing, distribution, and returns)
- Standardizing on one size speeds distribution and reduces “can I swap?” interactions.
- Mixed audiences: choose Standard and keep a smaller subset of Small if the audience includes many kids.
- Large bags take more room per unit; plan staging space at events (especially booths).
For events that need signage/booth infrastructure, browse:
FAQs
What size should I pick if I don’t know what people will carry?
Choose standard size because it fits most adults and covers the widest range of light-to-medium kits.
Do small drawstring bags work for adults?
They can, but they feel undersized and often don’t fit typical “event kit” items comfortably.
When is large a mistake?
Large is a mistake when the material is thin and the kit is heavy it increases seam stress and tearing risk.
How do I decide based on the main item?
Pick size by the biggest must-carry item (hoodie/shoes push large; shirt/brochures fit standard; kid kits fit small).
Will my logo look better on large?
Only if you keep it bold and don’t over-ink bigger panels wrinkle more and can make detailed prints look messy.
If I need pockets, should I size up?
No choose a backpack instead of sizing up when organization is the problem:
What’s best for trade shows?
Standard is usually best for fast booth handouts:
What if my kit is food-oriented (lunch + snacks)?
A lunch bag may outperform a drawstring bag for insulation/structure:

